Course Info

  • 8 meetings

  • 0 hour/meeting

  • Beginner

  • 21-22 June, 2018

  • Sales / Marketing
  • At emarsity, we want to make sure our learners have a full grasp of the course attended. Therefore, post-course support is critical to ensure your learnings are clearly understood. Our comprehensive Post Course Support Package comprises the following: <1 x Free Refresher Course> Attend the course again within 6 months to refresh/reinforce your knowledge. Limited to 2 refresher seats per course, so you must reserve in advance. <6 Months Support> Email us your queries after the course, we will point out where you can improve. Free access to respective course video and continue the learning at your pace.
Mastering Search Engine Optimization Course


Emarsity Pte Ltd

Program Overview

This Specialization in Search Engine Optimization Course is a 2-day classroom-based training and assessment. It will cover practical white hat SEO strategies you can apply to any website and bring it to the top of search engine results. You will be introduced to the principles of how search engines work and all the latest updates affecting SEO. Subsequently, we will go through a step-by-step process to optimize a website to be search engine friendly. This SEO course will include group collaboration work and quiz to enhance your learning experience and retain knowledge. It is not a pure theoretical course, live demonstration will be conducted on actual websites with a thorough dissect and analysis of its SEO. Learn to use this skill to your advantage and uncover competitors’ SEO strategy. After this course, you will have a different view of the search results and be competent to optimize a website.


Topic 1 Introduction to Search
Topic 2 Keyword Research
Topic 3 On-Site SEO
Topic 4 Off-Site SEO
Topic 5 Local SEO>
Topic 6 Mobile SEO
Topic 7 Website SEO Audit
Topic 8 Google Penalties